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Investors Beware: Paid-to-Click Fraud

There’s a new online scam targeting investors. The Securities and Exchange Commission (SEC) has issued an alert to investors to watch out for Paid-to-Click (PTC) fraud. PTC scams involve fraudsters duping investors out of money for purchasing online advertisements.

With Paid-to-Click fraud, investors are targeted by scammers who promise a share of profits for the upfront purchase of ad bundles and packages. Some scams may promise easy financial returns and online advertising space while others simply promise returns in exchange for an upfront fee alone.

A recent report shows that senior citizens have become one of the largest demographic groups target by financial scams and investment fraud. In the past, we’ve offered tips for preventing elder financial abuse, but it seems that the problem is much more aggressive than just making sure that you take steps to protect your investments.

According to the recent report, Americans 62 and older are the targets of widespread and rampant financial abuse.

And these scams aren’t being perpetrated by the seedy criminals you’d expect to be preying on the elderly; instead, the report shows that these senior financial scams are perpetuated by the very people that should be helping you make smart and secure financial decisions. People like:

Initial Coin Offerings (ICOs) are becoming an increasingly popular platform for raising capital these days, especially within the emerging tech industry. ICOs allow companies to offer virtual coins in exchange for capital contributions from investors. You may be more familiar with virtual currency under names like Bitcoin, Ethereum, or one of the many other forms of cryptocurrency that have popped up.

You have probably heard the hype surrounding ICOs and virtual coins and you may have even considered investing in virtual currency through an ICO. While initial coin offerings can be a great new means for investing, it’s important not to get blinded by the hype. Theses types of offerings are new for many investors. Additionally, they are attached to rapidly evolving and dynamic technologies, some of which you may not fully understand.

Unfortunately, this factor has allowed room for fraudsters and scammers to take advantage of investors. This should not intimidate you from investing in initial coin offerings, however. Education is the best way to prevent investment fraud. Here are some basic things you should know, before you look into investing in an ICO.

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